How to Stop the Fakers and Takers Word Count: 2,234Estimated Read Time: 9 Min. In today’s digital age, a company’s brand is arguably its most valuable asset. It’s the face of the business, a promise to customers, and a differentiator … Continue reading →

Stop the Fakers and Takers Word Count: 1,309Estimated Read Time: 5 ½ Min. It takes immense effort to build a great brand; one that is recognized and beloved for their products.  Think Louis Vuitton, Nike, Tiffanys, Hermes, and Apple.   But, … Continue reading →

No Phishing Allowed Word Count: 1,960Estimated Read Time: 8 Min. It used to be that when people talked about fishing, it meant catching actual fish. Today, when businesspeople discuss fishing, they’re more likely talking about phishing. Both involve using bait … Continue reading →

A Plethora of Phishing Scams Word Count: 1,461Estimated Read Time: 6 Min. People love fishing… but not when scammers are the ones doing the “phishing” and people are the catch.  Phishing is when a cyber-criminal sends fraudulent communications that appear … Continue reading →

The Insidious Threat of Domain Abuse and Impersonation Word Count: 1,638 Estimated Read Time: 6 ½ Min. In today’s interconnected digital landscape, a brand’s online presence is often its most valuable asset. It’s the primary touchpoint for customers, a hub … Continue reading →