Stopping Brand Impersonation on Social Media Word Count: 2,073 Estimated Read Time: 8 Min. There is an adage that says, “people do business with people they know, like and trust.”  It’s not enough for a business to build the best … Continue reading →

Stopping Brand Impersonation on Social Media Word Count: 1,673Estimated Read Time: 6 ½ Min. In this high tech, fast-paced, disposable and hyper-competitive world, fakes abound.  There are fake diamonds… not just cubic zirconia. Cubic zirconia is a synthetic gemstone made … Continue reading →

Word Count: 1,805 Estimated Read Time: 7 Min. It’s a never-ending battle to keep a brand – any brand — from being cheated, attacked, used, abused, or even eliminated from existence.  For companies that use their website to sell goods, … Continue reading →

Battling the Fakers and Profit Takers Word Count: 2,022 Estimated Read Time: 8 Min. The ugly shadow of counterfeiting stretches across businesses and global economies, impacting not just the tangible goods bought but also the increasingly vital domains of services, … Continue reading →